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Google Publisher Tools: A Complete Guide

Google Publisher Tools: A Complete Guide

Today's booming programmatic world is as broad as it's long. Google always beats the clock and launches new Google publisher tools for your websites or apps. However, multiple options can lead to numerous misconceptions and underutilization. Let's debunk some common...

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What are the new Innovative Ad Formats from Google?

What are the new Innovative Ad Formats from Google?

Google recently dropped new innovative ad formats for publishers. But, are you struggling to find the best use case of each of those new ad formats? Questions like, what is an interstitial ad, what are AdSense anchor ads, interstitial ad examples, or a sticky ads amp,...

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